How to Choose Paper When Price is the Most Important Factor

When you need paper for your business, it can be challenging to figure out what brand and type of paper will best fit your needs. When you’re on a tight budget, like most businesses, it can be even harder to find the right product. While the price may be the most critical factor for you right now, it’s probably not the only one. Your personal values probably play a vital role in your business decisions, too. Below is a quick guide on how to choose the right printer paper for the best price, while also being true to your values.


First, consider the weight of the paper. Weight is essential depending on your needs. Standard sizes are measured in pounds. Lower numbers indicate copy paper or multipurpose paper, while heavier measurements indicate a thicker sheet. The most common measurements by volume of paper sold are 20 pounds, 24 pounds, and 28 pounds.

Also keep in mind that a thicker, heavier sheet will convey a more professional tone. Thicker sheets are also more durable and look sharp for presentations. Double-A Papers come in 20 pound and 24-pound increments, and our papers are durable, bright, and will lend an air of professionalism to your correspondences.

Read also: Is your Assistant Overspending On Office Supplies?


You’ll also need to consider brightness, which is the amount of light that reflects off the paper. Standard brightness levels are measured on a scale of 0 to 100.

When you are selecting paper for its brightness, keep in mind what you’re going to be printing on the paper. Brighter documents printed with images will render the images crisp and vibrant, making them stand out to the viewer. But keep in mind, you’ll need to use optimal photos. An image that isn’t sharp will look washed out on bright paper. If most of your correspondence will be text-based, a dark text will work for most levels of paper brightness between the 80s and low 90s.

Double-A Paper is manufactured with a brightness level of 96, rendering your images vibrant and eye-catching and adding a bit of sleekness and sophistication to your presentations.


Paper with a brightness level above 92 and a weight of 24 pounds is considered some of the highest quality paper you can invest in for your business. Also, study the paper’s composition. Paper made with high-quality pulp and fibers is going to have durability and luxuriousness to it that will make you stand out in the business world.

Finally, consider your values. Do you care about the environment? Or supporting local economies and investing in education? If you do, Double-A Paper is the right product for you.

Related: Sustainable Business Resources

Our process involves sustainable practices, and our paper is responsibly sourced from our very own trees. We pay farmers and schools to plant and maintain our trees and come harvest time; we repurchase them. The farmers then take the proceeds and reinvest it back into the school system, and the farmers can make their otherwise unused land and use it to turn a profit and support their families.

During the manufacturing process, we use less water than our competitors, and nothing is wasted. All ‘waste’ is turned into biomass fuels that support our manufacturing plants, making the entire Double-A process sustainable and environmentally conscious.

Double-A Paper is bright and made with 30 million pulp fibers that give our paper a thick and smooth feel that won’t jam a printer or copier. Best of all, you can try it risk-free. Contact us today and get in touch with one of our many suppliers.